Facing a cynical, bored or possibly unruly bunch of journalists can be one of the most daunting experiences for a spokesperson.
We offer training in how to handle such occasions – whether it’s the formal news conference, or the more urgent, ‘at the scene of the incident’ style appearance before reporters, TV teams etc.
The doorstep interview – where the spokesperson is ambushed – can also be included.
Our television news/press conference training covers:
- The prepared statement
- Facing a hostile crowd
- How to respond to more than one journalist
- Controlling the news conference
- Who does what?
- Handling questions and answers
- How to exit gracefully
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