1. Use strong, assertive language to put down inaccurate accusations. Leave the audience in no doubt
2. Don’t recycle negative language used by the interviewer in a question
3. When an interviewer asks a light-hearted question, respond similarly – avoid the corporate line
4. Don’t get caught up in an interviewer’s flippant line of questioning or the drama they try to create
5. In a serious interview, don’t try to ingratiate yourself with the interviewer
6. Make sure you listen to a question in its entirety before responding
7. Don’t be afraid to dismiss questions as speculation or hypothetical
8. Try not to be fazed by silences. If you have made your point, then stop
9. Pick your arguments. It is often worth conceding a point if it means you can move on
10. Be careful not to throw a question back at the interviewer – you can’t be sure what their answer will be
11. The interviewer will try to take you into areas you don’t want to visit. Be prepared to take control
12. Don’t be afraid to ask for clarification when you haven’t understood the question
13. When interrupted, acknowledge the interruption but insist on finishing your reply
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